How

Get our AI Conversion Scanner GPT that Audits Your Sales Page (or Website) and INSTANTLY Shows Why You’re Not Getting Conversions... AND HOW TO FIX IT!

Most small business owners are brilliant at what they do. But when it comes to sales conversions... It's all about how humans make buying decisions.

If your site or sales page sounds nice but doesn’t move anyone to buy, it’s usually because of a few fixable gaps:

Too Much Passive Voice. Not enough Active Voice

About 80% of the sales pages we scan lose conversions because the copy gets people almost there—but stops short. Passive phrasing tells readers they can do something instead of inspiring them to do it now.

Putting yourself in the friend zone

When your stories focus on scars instead of wounds, you create connection but not conviction. Instead of following you, your reader wants to hold your hand and share a glass of wine. That’s cozy—but it kills conversions.

No lemon on the paper cut

Sales die when people don’t prioritize solving the problem now. It’s not about fake urgency—it’s about lovingly pressing on the pain point so your audience feels why it matters today, not someday.

Missing micro-stories

Micro-stories are short, personal wake-up moments that make people see themselves in you. Without them, your message lacks the mentor moments that create trust and make your solution feel real and relatable.

Weak or buried proof

If your testimonials, stats, or results are hidden—or missing—your reader has no reason to believe your promise will work for them. Proof doesn’t just back you up, it tips them over the edge to yes.

Attracting Survival Mode

Too often your copy attracts the people who love you but won’t buy—those stuck in survival mode. The right words pull in your hesitant buyers, the ones just one belief shift away from becoming your most loyal clients.

Get Your Conversion Scanner Now!

answers in minutes

The Brain Behind It All...

Hey I'm Dana Malstaff, founder and CEO of Boss Mom® and I know how it feels. You're a smart cookie and you actually care about people and making an impact and sometimes (espeically now) business feels hard.

When I started Boss Mom® back in 2015 my mission was to help moms feel connected, valued, and help them create impact and revenue through their business.

Fast forward to 78k+ Facebook Group members (that we closed), 35k+ students, 3 books, 2.7 Mil downloads, countless stages I realized something.

Moms need to stop playing by everyone elses rules. The only way to help make this possible we built BossMom+...the new Social Networking App for moms with businesses.

Help us build the village everyone always says we need and lets start doing buisness the way moms do.